Pro-War or Anti-War?

During the Viet Nam war, the company that made napalm produced a PR film about their weapon.  It showed it being used with devastating effect.  Pro-war people liked it, and it was used to promote the product.  Anti-war people got a hold of a copy, and used it to promote their message.  It turned out that the same imagery could be used by both sides.

I could not find a direct link to the film, although an anti-war protester mentions it indirectly here. 

Now comes a website with images of the Iraq War.  Joseph Denne posted these images, with the simple comment:

These really do represent some fantastic work, and although some of the images are disturbing, I urge you to take a look.

(He's not praising his own work; he found the pictures on someone else's site.  The original site is gone.)